Monthly Archives: September 2010
If a consumer products company’s brands are its products, then what is the brand of a company whose product is a person – the sum total of their knowledge, their expertise, their intellectual property? Is it the person’s face? Their … Continue reading
Have you noticed there are experts everywhere? I am blown away by the expertise, unique perspectives, and mastery people have. In today’s webinar with copyright expert Michelle Salater, about how to Convert Your Knowledge into Training that Sells, we had the most phenomenal … Continue reading
Welcome to the Brand Your Knowledge blog, where we can chat about learning products, tips and tricks, success stories and new techniques. Are you ready to turn your expertise into a product or program? Let’s explore the possibilities!
I had the distinct pleasure of working with Copyrighting expert Michelle Salater of Written by Sumer this week, who interviewed me on her blog about e-learning, turning expertise into products, and what the big deal is about learning style. Check … Continue reading